Campaign For A Commercial Free Childhood

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Campaign For A Commercial-Free Childhood is a national coalition of health care professionals, educators, advocacy groups and concerned parents who counter the harmful effects of marketing to children through action, advocacy, education, research, and collaboration. We support the rights of children to grow up and the rights of parents to raise them without being undermined by rampant commercialism. CCFC is headquartered at the NonProfit Center in Boston.
Updated: 1 hour 57 min ago

Disney to Debut First Branded-Entertainment Program Online

Thu, 09/02/2010 - 18:01
Clorox-sponsored Disney program 'The Possibility Shop' aims to market to co-viewing parents and children, say the authors.

Countering the Sexualization of Your Youth

Thu, 09/02/2010 - 18:01
"From 'naughty and nice' shoe ads featuring a schoolgirl clad, lollipop licking pop star to 'wink wink' thongs sized for 7- to 10-year-olds, big business is out to sexualize your youth."

New Congressional Bill: Smackdown On Kids' TV Ads

Thu, 09/02/2010 - 18:01
Looking to lessen childhood obesity, the legislation would place limits on ads targeting children and adolescents for foods with "low nutritional value."

New Brand-Based Online World for Kids: 'Kung-Fu Panda World'

Thu, 09/02/2010 - 18:01
DreamWorks' new virtual world designed for ages 8 to 12 aims for kids to cozy up to the brand.

Losing the Limo: New Fashion Dolls

Thu, 09/02/2010 - 18:01
This article reviews the latest trend in girls' dolls: Moxie Girls. Better for girls than Bratz? You decide.

Kids' Programming Disproportionately Heavy on Junk Food Ads

Thu, 09/02/2010 - 18:01
Children’s television networks show 76 percent more food commercials per hour than other networks – and most of them are for high-fat, high-sugar foods, according to a new study.

TV May Increase Aggression in Toddlers

Thu, 09/02/2010 - 18:01
Study finds that the more watched, the more aggressive the behavior.

House Health-Care Bill Would Require Restaurants to Post Calorie Counts; Separate Bill Would End Tax-Deduction for Children's Ads

Thu, 09/02/2010 - 18:01
Rep. Dennis Kucinich sent a letter to congressional colleagues announcing that he plans to propose legislation that eliminates the tax deductibility of advertising directed at children.

Critics Blast Kellogg's Claim That Cereal Can Boost Immunity

Thu, 09/02/2010 - 18:01
Kellogg is being called to task by critics who object to the swine flu-conscious claim now bannered in bold lettering on the front of Cocoa Krispies cereal boxes: "Now helps support your child's IMMUNITY."

Vigilant Parents Say They Are Often Unaware of Marketing Techniques That Draw Kids, Teens

Thu, 09/02/2010 - 18:01
The food industry is spending millions of dollars on slick digital marketing campaigns promoting fatty and sugary products to teenagers and children on the Internet, on cell phones and even inside video games -- often without the knowledge of parents.

Disney Isn't Smart About Baby Einstein Response

Thu, 09/02/2010 - 18:01
MediaPost Commentary: "Disney should dump Baby Einstein. It's a loser in ways far more important than money."

Doctors Resign from American Academy of Family Physicians over Coca-Cola Alliance

Thu, 09/02/2010 - 18:01
A family doc near San Francisco encourages members of the AAFP to resign in protest of the organization’s alliance with The Coca-Cola Co., saying: “This is reminiscent of when the tobacco industry enlisted doctors to endorse cigarette brands as ‘mild.’”

Trend of Sexy Halloween Costumes for Young Girls is Downright Frightening, Say Moms

Thu, 09/02/2010 - 18:01
While racy Halloween costumes are nothing new, these costumes are for young girls, and many of them are available starting in 4T.

CCFC Urges Baby Einstein to Come Clean with Parents; Advocates Document Years of Educational Claims

Thu, 09/02/2010 - 18:01
Baby Einstein says, "We have not claimed that we are educational." But an examination makes clear that Baby Einstein has built its brand on the premise that its videos have educational benefits for babies and toddlers.

Kids Watch More Than a Day of TV Each Week

Thu, 09/02/2010 - 18:01
The latest figures from Nielsen have children's TV usage at an eight-year high. Children's health advocates warn of adverse effects.

Study Finds Least Nutritious Cereals Most Heavily Marketed to Kids

Thu, 09/02/2010 - 18:01
A new study confirms what savvy consumers have long suspected: Most breakfast cereals advertised to kids are chock-full of sugar and low in fiber.

Targeting Tots Could Build Lifelong Brand Recognition: Study

Thu, 09/02/2010 - 18:01
Consumer Psychologists recommend that marketers of adult-oriented products such as perfume, cosmetics and toiletries begin targeting children before they turn five in order to build lifetime brand recognition.

No Einstein in Your Crib? Get a Refund

Thu, 09/02/2010 - 18:01
CCFC makes the front page of the The New York Times when Disney offers refund on Baby Einstein videos.

Disney Expands its "Baby Einstein" Refunds

Thu, 09/02/2010 - 18:01
CBS News interviews CCFC Director Susan Linn for a story on Disney's refund offer to parents who purchased Baby Einstein videos.

Disney Expands Refunds on 'Baby Einstein' DVDs

Thu, 09/02/2010 - 18:01
The Associated Press releases story about Disney's Baby Einstein video refund.