Campaign For A Commercial Free Childhood

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Campaign For A Commercial-Free Childhood is a national coalition of health care professionals, educators, advocacy groups and concerned parents who counter the harmful effects of marketing to children through action, advocacy, education, research, and collaboration. We support the rights of children to grow up and the rights of parents to raise them without being undermined by rampant commercialism. CCFC is headquartered at the NonProfit Center in Boston.
Updated: 31 min 59 sec ago

Disney, Nickelodeon Push Brands

Thu, 06/10/2010 - 16:00
The rivalry between Disney Channel and Nickelodeon has gone global. The powerhouse kids' brands are aggressively extending their presence and penetration in both established and emerging international markets as they vie for global supremacy.

Senate Passes Child Safe Viewing Act

Thu, 06/10/2010 - 16:00
The Senate has passed by unanimous consent a bill that would require the FCC to investigate content-blocking technologies that can help parents screen out inappropriate video content.

Show Kids Stuff Isn’t Happiness

Thu, 06/10/2010 - 16:00
Q: How can I keep my 10-year-old and 12-year-old daughters from wanting so many material things?

Kids Play in Fractured Media Playground

Thu, 06/10/2010 - 16:00
Mobile devices, Web video, online social networks, vidgames, DVRs and homevid options have disrupted audiences' small-screen habits and upended traditional ad models.

Cartoon Characters in Which? Firing Line

Thu, 06/10/2010 - 16:00
Which? has urged the food industry to stop using cartoon marketing for unhealthy foods, in a report published today.

Sun Prairie To Consider Selling Naming Rights to Schools

Thu, 06/10/2010 - 16:00
School districts across the state have been feeling the financial pinch from state revenue caps for several years.

Nickelodeon ties up with Tomy Yujin Europe

Thu, 06/10/2010 - 16:00
Nick properties to be available in branded vending machines across Europe, Middle East and Africa.

HipChicas.com Targets Tween Latinas with Eco-Friendly Virtual World

Thu, 06/10/2010 - 16:00
Hip Venture Co. is the latest company to enter the crowded virtual worlds market for kids, tweens and teens with the imminent launch of HipChicas.com.

Honda Inks Exclusive Deal With 'High School Musical 3'

Thu, 06/10/2010 - 16:00
Honda has signed on as exclusive automotive sponsor of Walt Disney Pictures' "High School Musical 3: Senior Year."

Hostess to Visit Sweeps Contestants Homes on Halloween Night

Thu, 06/10/2010 - 16:00
In a play on Publisher’s Clearing House’s Prize Patrol, reps from Hostess will visit the homes of some of its sweepstakes contestants on Halloween to dish out $1 million to one winner.

FCC Considers Product Placement Rules for TV

Thu, 06/10/2010 - 16:00
As the filings stream in during the Federal Communications Commission's proceeding on what to do about embedded advertising, one thing is clear: you are either for a crackdown on the practice or against one.

Ditch The Characters For The Classics

Thu, 06/10/2010 - 16:00
Scholastic Inc., the purveyor of children's books that holds a virtual monopoly on elementary school book fairs and monthly mail-order book sales, has dropped the hyper-sexualized Bratz dolls from its line of books.

Fly Right: Ads On Airline Trays Enjoy High Recall

Thu, 06/10/2010 - 16:00
Triad Consulting has some advice for advertisers that want to fly right: Advertise on airplane tray tables.

MySpace Music Debuts With Blue-Chip Sponsors

Thu, 06/10/2010 - 16:00
MySpace late Thursday night debuted its ad-supported free on-demand streaming music and video service, MySpace Music.

Today's Lesson: Selling Teenagers on Benefits of Milk

Thu, 06/10/2010 - 16:00
Classes at three high schools in California will be spending the next six or seven weeks developing ideas for the “Got milk?” campaign, which is sponsored by the California Milk Processor Board.

Advertising on Amber Alert Signs?

Thu, 06/10/2010 - 16:00
Governor Schwarzenegger wants to use message boards, usually used for Amber Alerts and other emergencies, as billboards.

Self Regulation of Junk Food Ads in the Spotlight Again as Pressure Mounts

Thu, 06/10/2010 - 16:00
Dannon has become the latest company to sign up to a scheme against junk food ads for children, but it comes as the kids channel Nickelodeon is accused of mainly marketing products that are of poor nutritional quality.

Will the FCC Act?

Thu, 06/10/2010 - 16:00
The FCC is debating how its sponsorship identification rules apply to product placement, product integration and other types of "embedded advertising" relayed over television or radio stations.

Consoles Gain In Popularity, May Steal Ad Dollars

Thu, 06/10/2010 - 16:00
Worldwide revenues from connected consoles--or gaming systems that are connected to the Internet via broadband--are set to top $4 billion in just two years, according to new data from Parks Associates.

CCFC to FCC: Protect Children from Embedded Ads

Thu, 06/10/2010 - 16:00
In comments filed today, CCFC urged the FCC to a) explicitly prohibit the inclusion of embedded ads in all children's programming; and b) ban product placement and product integration in primetime broadcast programming when children are likely to be in the audience.