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Campaign For A Commercial Free Childhood
Campaign For A Commercial-Free Childhood is a national coalition of health care professionals, educators, advocacy groups and concerned parents who counter the harmful effects of marketing to children through action, advocacy, education, research, and collaboration. We support the rights of children to grow up and the rights of parents to raise them without being undermined by rampant commercialism. CCFC is headquartered at the NonProfit Center in Boston.
Updated: 31 min 40 sec ago
Longform Ads Replace Kid Fare On Fox
In an unprecedented move, Fox will program two hours of longform commercials on Saturday mornings starting in January.
One in Five Marketers Bought Ads in Return for News Coverage
8 percent of respondents, or one in 12, said their organizations paid or provided a gift of value to an editor or producer to place a news story about their company or one of its products
JCPenney Creates Online Game for College Girls
At the end of the game, players can check out JCPenneys Dorm Life gear or get some tips on freshmen life on the Facebook page.
Marketing To Kids: FTC, CBBB Weigh In With Reports
In response to the FTC report, the Campaign for a Commercial-Free Childhood (CCFC) released
a statement stressing that: "The FTC identified $1.6 billion as the amount spent by food and beverage companies on
marketing directly to children, but that figure does not begin to reflect children's experience of that marketing.
By the FTC's own admission, there are some significant gaps."
Tug of War in Food Marketing to Children
Its the marketing industry policing itself, and as is shown over and over and over again,
thats problematic, said Susan Linn, director of the Campaign for a Commercial-Free Childhood.
McDonald's Courts Moms As Fast-Food Emissaries
Chain enlists its toughest customers to talk up menu's healthful side.
Top Toys: Hannah's Hot, Beats Out Bratz
It looks like Mattel's Barbie brand is safe in its No. 1 spot this year, but Disney's Hannah Montana leapt up four places on the year's hot-toy list, muscling past the Bratz crowd.
NIH: Banning Fast Food Ads Will Make Kids Less Fat
A ban on fast-food advertising to children would cut the national obesity rate by as much as 18%, according to a new study conducted by the National Bureau of Economic Research and funded by the National Institutes of Health.
A Drink Backed by a Sports Hero Wielding a Mean Game Controller
DR PEPPER plans to announce on Wednesday that, for the first time, it is promoting a professional athlete on bottles that it will distribute nationally. But the shaggy-haired athlete on the label is not a traditional sports star: hes a 21-year-old who has a three-year, $250,000 contract to play video games.
CARU Releases Guideline for Toy Ads
If a toy is moving in an ad, it better move once a child gets a hold of it.
Comcast Nets Push Digital Product Placements
More digital product placement messages and content is on the way for several cable networks.
National Geographic Roars Into Videogames
Through its for-profit unit National Geographic Ventures, the nonprofit National Geographic Society is set to announce Tuesday that it has created National Geographic Games.
Barely Passing
The struggle to dress cool for school.
Disney, Verizon To Turn The Cellphone Into A Theme-park Visitor's Tool
Wireless software promises to help mobile phone users navigate the parks and make the most of their visits. But there are privacy implications.
Oh, Joy! A "Commercial-Free" Infomercial
Apparently at Christmastime "infomercial" gets translated into a "special gift." Why this particular story is chosen goes beyond the cranberry in the title and Ocean Spray's interest in the lovely holiday treat.
Mattel Seeks To Stop Bratz Dolls
The Barbie maker wants to bar MGA from producing the toys, seize its inventory and even get rights to the name.
Facebook Tries to Woo Marketers
Despite its surging Internet audience, Facebook Inc. has yet to prove it can wring steady revenue out of advertisers. Now its trying a new tactic to woo Madison Avenue.
Mickey Mouse Goes Bollywood
As Part of Broad Push, Disney Brings Characters to Delhi and Mumbai for Sold-out Live Shows
BK Push Takes 'Simpsons' Far From Springfield
Fox's unsinkable series to be served up in 58-country promotion
Ordering Pizza Hut From Your Facebook Page? It's on the Way
Fast-Food Chains Experiment With Takeout/Delivery Services Via Social Networks and IPhone Applications
